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Mailchimp is an email marketing platform that syncs audience lists and campaign engagement with HubSpot contacts. Marketers use it to keep HubSpot lifecycle stages current whenever someone opens, clicks, or unsubscribes from a send.

Sync Mailchimp audiences with HubSpot lists
Update contacts when emails are opened or clicked
Segment HubSpot lists by campaign engagement
Trigger HubSpot workflows from Mailchimp events

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